Creative Canvas Media is proud to announce that Valena Spradley has joined the firm as Regional Marketing Manager for the Southern Region. Her job duties include business development, client acquisition and relationship management. Ms. Spradley will draw from her many years in the banking and financial services industries as well as utilize her creative talents to help business grow their online presence.
“We are thrilled to have Valena join our growing team”, explained Cathy M. Poturny, Principal at Creative Canvas Media. “Our paths crossed more than 15 years ago as we took similar roads finetuning our marketing skills. With Ms. Spradley spearheading the growth of our Agency in the Southern USA, It is an exciting time for everyone as we continue to grow our network of small to mid-size companies in need of a strong marketing partners. We want to answer the question “How Does Your Business Stand Out Online When People Are Making Buying Decisions?” with a resounding, “EASY! Creative Canvas Media gives us the edge we need to grow and succeed,” added Poturny.
Valena started her career in the layout and design field and then spent 5 years in the Advertising Agency business. She created Hickory Hill Productions which opened the door to her banking career that began as the Marketing Coordinator for Huntington State Bank, where she spent 20 years, rising to the position of Marketing Director. Ms. Spradley wore many and varied hats, assuming the responsibilities as VP of Business Development, Treasury Management Consultant, Commercial and Consumer Lender and Director of Community Relations. After she stepped away from financial services in 2018, Valena went to work in the legal field as Public Relations and Community Involvement for a boutique law practice. In 2020 she founded Anchor V Solutions, specializing in business marketing and consulting, offering digital advertising, payment processing Solutions and creative photography.
Ms. Spradley has always been active in serving her community by being involved with the Lufkin Rotary Club, The Junior League of Lufkin, The Museum of East Texas, The Salvation Army, United Way of Angelina County and other non-profit organizations. Valena brings with her a proven record of helping small businesses reach their goals. “I’ve been in Public Relations and People Relations for all of my career. The online world of reputation management, advertising and promotions can be intimidating but with the solutions and managed services that Creative Canvas Media offers, we are making a difference in how the businesses benefit from a more engaged consumer experience, adding considerable financial reward for our clients.”
Creative Canvas Media, Inc. is a full-service marketing agency with a distinctly different approach to managing relationships. For us, every great beginning starts with a strong foundation. Our groundwork begins with understanding your customer’s journey. What is the unique path your target audience follows? How do we take them from awareness to findability, into reputation leading to conversion, and finally advocacy? We can learn that together.. Over 250+ different digital solutions provide an in-depth platform to create customized experiences in the virtual marketplace.